Services Marketing : People, Technology, Strategy
By: Wirtz, Jochen.
Contributor(s): Lovelock, Christopher H.
Material type:
TextPublisher: Noida Pearson 2020Edition: 8th.Description: xxii, 817 P.ISBN: 9789332587687.Subject(s): Service Industries--MarketingDDC classification: 658.8
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Text Book
|
AIIMS Central Library | Hospital Administration | 658.8 WIR-SER (Browse shelf) | Available | 11007655 |
Includes Index
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